When you manage product line, marketing information is of the most importance: buyers’ needs, offers from competitors, etc. Data, provided by marketing research isrequired in order to make correct decisions. In common, marketing research is aimed to:
- Develop buyers profile
- Identify strenghts and weaknesses of a company
- Examine strategy and potential competitive advantages
- Make decsions on products pricing strategy, etc.
INTSOIL conducts marketing research focused on lubricants market. Each our research is a proper combination of:
- Strategic approach
- Reliable methods and methodics
- Deep understanding of industry specifics
Choosing of certain methods and methodics of marketing research is based on research goals defined by a client.
For any information on marketing research, please, contact us.